Who We Are

radd is a brand directly backed by a parent company located in mainland China, is invested in and managed by HKers, boasting a rich history of over 42 years as a renowned furniture enterprise. Our product line includes customized and standard high-quality furniture for all residential spaces, including cabinets, beds, mattresses, dining tables and chairs, sofas, coffee tables, kitchen cabinets, and decorative wall panels.

Our brand follows European design and manufacturing standards. From the initial design stage, our dedicated consultants provide expert advice based on floor plans and on-site measurements. Leveraging our proprietary intelligent design software, we create realistic and customized furniture designs that seamlessly integrate with our automated production line. This innovative approach minimizes communication costs, ensures accuracy, and guarantees the highest quality standards throughout the entire production process. All products are made in our own fully automated super factory spanning over 900 acres in Qingyuan, Guangdong.

Mass Customisation

At radd, our production line uses computer-controlled machinery which ensures that each piece is produced with high precision and consistency, which is crucial for maintaining our quality standards.

This also help reduces the risk of human error, ensuring that our products meet our strict quality control standards.

  • Automated production also allows us to reduce waste and minimize our environmental impact. This is an important aspect of our commitment to sustainability and responsible manufacturing practices.

  • We are committed to leveraging the latest technology and automation to maintain our position as a leading furniture brand in Hong Kong and beyond.

  • By prioritising sustainability in our manufacturing practices, we hope to inspire others to do the same and contribute to a more environmentally conscious and responsible industry.

Surface Furnishing

radd is committed to the highest standards of quality and innovation in furniture manufacturing. As one of the few furniture manufacturers in China that operate our own melamine surface short-cycle press, we are able to produce boards that are molded at once under 200 degree celsius and 450 tons per square meter of high pressure.

This results in surfaces that are three times harder than ordinary paint, making them scratch-resistant, wear-resistant, corrosion-resistant, heat-resistant, and highly durable. Our boards are so resilient that even when exposed to a lighter or cigarette butt, marks can be easily removable by soap solution.

Health and Safety Benefits

In addition to unparalleled durability, radd furniture is designed with your health and safety in mind. All melamine urea formaldehyde boards used in our furniture are treated with antibacterial agents containing nano-silver ions. This creates an antibacterial protective layer on the surface of the melamine that can persistently inhibit and kill bacteria.

Our antibacterial rate is greater than 99.9%, and we can inhibit and kill harmful bacteria, such as Staphylococcus aureus and Escherichia coli. Even after 5,000 wipes, the antibacterial rate remains greater than 99.9%. Nano-silver ions form an antibacterial fortress that self-releases/recycles Ag+ ions, ensuring long-lasting antibacterial properties that keep you and your family safe and healthy.

  • Material Selection

    We carefully select the materials used in our furniture pieces to ensure that they are of the highest quality and durability.

  • Quality Control

    We have a rigorous quality control process that includes multiple inspections at various stages of production. This ensures that any defects or issues are identified and addressed before the product is shipped to our customers.

  • Testing

    We have a team of experienced craftsmen who oversee the production process to ensure that every piece meets our quality standards. This includes testing for durability, stability, and safety.

Hong Kong RADD Showroom

Step into our newly opened showroom in Wong Chuk Hang and be prepared to be amazed by our extraordinary range of products. Our expert consultants are here to guide you every step of the way, offering personalized advice and tailored solutions to meet your unique needs.